SUPER BOWL LII CHAMPIONSHIP TSHIRTS
As time expired on Super Bowl LII, and Philly fans started to celebrate, we were beginning our own all-nighter, producing “Super Bowl Hot Market” tees for Fanatics. We were scheduled to print Super Bowl champion tees regardless of the game’s outcome, so we had all the presses and screens ready for both the Patriots or the Eagles. As Brady’s hail mary hit the ground, an overnight crew brought the presses to life around 10pm, and, by 6am, we had printed roughly 10,000 tees, loaded the truck, heading for Fanatics’ distribution hub in Pennsylvania.
Audio Credit: Mike Quick and Merrill Reese from SportsRadio 94WIP in Philadelphia