Project

  • PEPSI X UNCLE DREW DON’T REACH YOUNG BLOOD

Remember when “influencer kits” were unexpected and inspired passion and excitement? That’s what Pepsi wanted us to deliver when they came to us with a new challenge.To accompany the latest release in its “Uncle Drew” video series, we developed a one-of-a-kind influencer kit that celebrated the unique collaboration between three iconic brands: Kyrie Irving, Nike and Pepsi.

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